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·4 years ago
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Turning Water Into $700 Million: A Day in the Desert With Liquid Death Founder Mike Cessario
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Turning Water Into $700 Million: A Day in the Desert With Liquid Death Founder Mike Cessario

Mike Cessario, co-founder and CEO of canned water company Liquid Death, arrived in Palm Desert, Calif., sporting a Slayer hoodie, designer stubble and the effortless chill of a movie star. He had driv

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